CrashPlan's pitch is appealing: continuous, near-unlimited backup to its cloud, with long version history, on a per-device subscription. For a single machine with a lot of data and a need for “just keep everything, forever,” it does that job well.
BackupKit takes the bring-your-own-storage route. There's no CrashPlan-style unlimited cloud included — instead you back up to storage you own and control, encrypted with your own key. The trade is “unlimited someone-else's-cloud” for “exactly the storage you choose, fully under your control.”